Direct distribution in Poland

​Rhiag Group opened its first branch in Poland in the city of Katowice, to start direct distribution in the Polish market under Elit brand. The assortment includes a complete range for passenger cars, motorbikes, trucks and commercial vehicles.

"In Poland we are going to develop the same strategy which proved to be successful in the other central and eastern European countries where we operate" announces Mr Jiri Novak, General Manager of Elit brand "In each country, however, we adjust the common approach to meet local needs and requirements, taking into consideration the structure of local car fleet."